Let's all get Naked.

We love our stock flavors (Lemonade, Berry, and Banana Chocolate). At least 75% of the time one of those bags is what we reach for. Yumm. But variety is the stuff that keeps us going on day 3, or 4 or 5...even 10. Thats why we've dabbled with so many "lab" flavors over the years. But truthfully the magic of the formula is in the basic formulation. The macros that all the flavors share. That proprietary blend of simple ingredients that can forever fuel an endurance effort effortlessly forever. Wow that was a lot of "f"s and "e"s.

We make the base mix and then the last thing we add is specific for each flavor. Well, kinda anyway. Thats a bit simplified, but for the purpose of this exciting announcement it is close enough.

So we want you to be able to make your own flavors and get that super nutrient dense endurance superfood in whatever weirdness you want. Cause let's face it "Berry Pho Soup" is never gonna make the main production batch, but it was an interesting few hours as we crossed the mountains of the Faroe Islands in last year's Nordic Islands Adventure Race.

Right now, there's a limited supply. But here is how it works. Order a bag. Mix about 1.25 cups of powder in 16-24 oz of water. Then add about 1 serving of your favorite flavored sports drink powder, soup mix, instant coffee etc. Basically, add as much "flavor" as you normally would to a 16 oz bike bottle. Then go for it.

Nervous? Just test the flavor profile BEFORE you add the Naked 4HF powder. Going Naked will just thicken it up a little, and add a very subtle (might not even notice it) sweetness.

One caution - those fizzy electrolyte tablets? Not our favorite mixer.

So what have we tested so far that we like? Here is a list of our favorite ways to dress up your Naked.

• Latte/mocha - add a packet of your basic instant latte/mocha mix. Our favorite is Laird's Instafuel, but anything works.
• Cup of Joe - simply add instant coffee to strength. Great warm in a thermos for an all day ski mission
• Horchata - MMM, yeah you guessed it horchata mix, can find online or your local Mexican food market
• Tang - basically any flavor you can imagine
• Koolaid - go back to your youth and remember those soccer matches.
• Margarita - You already feel drunk when you are sleep deprived. Why not have a drink that plays along. Use your Margarita drink mix powder of choice.
• Ramen Soup/Pho Soup - trust us on this on, the more premium the powder, the better. For all you "we race with real food" people, this one is for you. Just way easier to digest when you are actually racing.

If you come up with something we just have to try? Email us and let us know!